Professional Experience:

Hogan Direct, a virtual consultancy, located in the Kansas City area, specializing in strategic and tactical targeted direct marketing, 6/95 to present

Client Officer and Program Manager, Hunter Business Direct, Milwaukee, 8/94-6/95

Senior Program Manager, Sprint Integrated Marketing Services, 3/93-8/94

Founder and President, Hogan & Associates Advertising, a full-service direct response advertising agency, 1/85-3/93.

1. Agency was named a “Top 10 Small Business of the Year” by The Greater Kansas City Chamber of Commerce, 1988.
2. The firm was subsequently acquired by Sprint in March 1993 and merged with their marketing research division to form Sprint Integrated MarketingServices.

President, BHN Direct, Direct Marketing Division of Batz Hodgson Neuwoehner Advertising, St. Louis, 1979-1984

Account Executive and Direct Marketing Advisor, Valentine-Radford Advertising, 1977-1979

Account Supervisor, New Business Development, and Direct Marketing Advisor, Harmon Smith Advertising, 1973-1977

Co-founder and Vice President of Marketing, Computer Mailing, Inc., 1970-1973

Director of Marketing, Control Industries, Inc., Direct Mail Division, 1968-1970

Professional Career Recognition:

Received “Honorary Lifetime Membership” Award from theKansas CityDirect Marketing Association, 2010.

Named “Business Marketer of the Year” by the Kansas City Business Marketing Association and the publishers of Business Week, 1999

Named “Direct Marketer of the Year” by theKansas CityDirect Marketing Association, 1991

Professional Involvement:

Board Member,Kansas CityDirect Marketing Educational Foundation, 2003 to Present

President, Marketing/Direct Marketing Advisory Board, University of Missouri at Kansas City, Bloch School of Business & Public Administration, 1992-1994

Active Member, Kansas City Direct Marketing Association, 1968 to Present

Former President, Kansas City Direct Marketing Association, 1972 – 1973

Judge, International ECHO Awards competition, New York

Member, Direct Marketing Association, New York, 1985 – 1996

Former Board Member, Business Marketing Association of Kansas City

Education:

Certified as a Professional Direct Marketer (PDM), Direct Marketing Center, University of Missouri at Kansas City, 1990

Advanced Direct Marketing Institute, Direct Marketing Association, New York, 1975

B.S. Business Administration, School of Business, University of Notre Dame