Professional Experience

Professional Experience:

  • Hogan Direct, a virtual consultancy specializing in strategic and tactical targeted direct marketing, 6/95 to present
  • Client Officer and Program Manager, Hunter Business Direct, Milwaukee, 8/94-6/95
  • Senior Program Manager, Sprint Integrated Marketing Services, 3/93-8/94
  • Founder and President, Hogan & Associates Advertising, a full-service direct response advertising agency, 1/85-3/93.
    • Agency was named a “Top 10 Small Business of the Year” by The Greater Kansas City Chamber of Commerce, 1988.
    • The firm was subsequently acquired by Sprint in March 1993 and merged with their marketing research division to form Sprint Integrated Marketing Services.
  • President, BHN Direct, Direct Marketing Division of Batz Hodgson Neuwoehner Advertising, St. Louis, 1979-1984
  • Account Executive and Direct Marketing Advisor, Valentine-Radford Advertising, 1977-1979
  • Account Superintendent and Direct Marketing Advisor, Harmon Smith Advertising, 1973-1977
  • Co-founder and Vice President of Marketing, Computer Mailing, Inc., 1970-1973
  • Director of Marketing, Control Industries, Inc., Direct Mail Division, 1968-1970

 

Professional Career Recognition:

  • Received “Honorary Lifetime Membership” Award from the Kansas City Direct Marketing Association, 2010.
  • Named “Business Marketer of the Year” by the Kansas City Business Marketing Association and the publishers of Business Week, 1999
  • Named “Direct Marketer of the Year” by the Kansas City Direct Marketing Association, 1991
  • Received one ECHO Leader and one ECHO Recognition Award in Direct Marketing Association’s annual international competition, New York.
  • Received “Best of Show” Award, seven Gold, four Silver, and six Bronze Awards to date in Kansas City Direct Marketing Association’s Annual AMBIT competition – based primarily on results.
  • Received one Fountain Award in Kansas City Business Marketing Association’s annual competition for a fully integrated communications program.

 

Spiritual, Professional and Community Involvement:

  • Knights of Columbus, 3rd Degree, John Roe Council, Pro-Life Coordinator, 2008 to Present
  • Board Member: Kansans for Life, Business Contact Coordinator, 2007 to Present
  • Board Member, Wyandotte Pregnancy Clinic, 2007 to 2015
  • Parish Respect Life Coordinator, St. Agnes Parish, 2007 to 2014
  • Member, St. Agnes Parish Council, 2007 to 2014
  • Board Member, Kansas City Direct Marketing Educational Foundation, 2003 to 2013
  • President, Marketing/Direct Marketing Advisory Board, UMKC Bloch School of Business & Public Administration, 1992-1994
  • Active Member, Kansas City Direct Marketing Association, 1968 to Present
  • Past President, Kansas City Direct Marketing Association, 1972 – 1973
  • Judge, International ECHO Awards competition, New York
  • Member, Direct Marketing Association, New York, 1985 – 199
  • Past Board Member, Business Marketing Association of Kansas City

 

Education:

  • Certified as a Professional Direct Marketer (PDM), Direct MarketingCenter, University of Missouri at Kansas City, 1989 – 1990
  • Advanced Direct Marketing Institute, Direct Marketing Association, New York, 1975
  • B.S. Business Administration, School of Business, University of Notre Dame

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